Primal Pals was born from a simple need: natural, wholesome vitamins for our children. We grew tired of artificial flavors, added sugars, and chemical compounds that are found in a majority of the children’s vitamins currently on the market so we set out to create a better way. We believe nature holds the key to nourishing kids, and we created Primal Pals to revolutionize children’s health without a laundry list of ingredients.